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August 4, 2023

Rick Gibbs Appointed as Chief Executive Officer of Polly, With Co-Founder Travis Fitzgerald Shifting to Chief Strategy Officer Role Co-Founder and CEO and Former Cox Automotive Chief Product Officer to Lead Polly in a New, Product-Focused Era

BURLINGTON, VT (August 4, 2023) - Polly, the preeminent insurance marketplace for automotive retail, today announced a strategic leadership transition designed to accelerate the company’s innovative product-centric vision. Effective immediately, board member Rick Gibbs will succeed co-founder Travis Fitzgerald as Chief Executive Officer. Fitzgerald will pivot to a crucial role as Chief Strategy Officer.

Rick Gibbs brings his stellar track-record of product and engineering leadership to the company, as well as experience leading fast-growth tech startups and multi-billion dollar public and private enterprises. Known for his operational expertise and product-focused mindset, Gibbs is ideally suited to guide Polly through its next stage of growth. His emphasis on product leadership and execution, coupled with deep automotive software and technology experience, positions Polly to embed auto insurance more deeply into the retailing process.

"I'm incredibly excited to step into this new role," said Gibbs. "The potential at Polly is immense, and I am ready to steer our dynamic team as we disrupt the industry and intensify our presence in the market. I am deeply grateful to Travis for his unwavering leadership and look forward to our continued collaboration in his new role."

Co-founder of Polly Travis Fitzgerald will transition to the role of Chief Strategy Officer. Since founding the company in 2015, Travis has been instrumental in growing the largest dealer network in the automotive embedded insurance space, as well as developing long-lasting partnerships with dealers, F&I providers, and insurance carriers. A proven entrepreneur and insurance executive, Fitzgerald will bring his unique expertise at the crossroads of auto and insurance to this new role in which he will be focused on business strategy and corporate development. He will concentrate his efforts on public representation of Polly, fostering collaboration with investors, carriers, and partners to propel the company's market presence and influence.

"Rick's leadership style and values are the perfect match for Polly," Fitzgerald said. "He passionately believes in our mission, our strategy, and the way we're achieving it. Having worked closely with Rick for quite some time, I’m confident there is no one better to promote a culture of innovation that bridges the gap between auto and insurance. As for myself, I am eager to take on the role of Chief Strategy Officer. The direction Polly is headed is highly compelling, and I am enthusiastic about the momentum of embedded auto insurance and the opportunities ahead to bring considerably more value to dealers, partners, carriers, and car buyers."


About Polly:

Polly delivers unexpected value by embedding insurance into life's biggest purchases. As the leading embedded automotive insurance marketplace, Polly seamlessly integrates coverage options from 40+ insurance carriers into the automotive buying experience at thousands of dealerships across the country, delivering savings to consumers when they need it most. With more than $11 billion in coverage placed, shoppers trust Polly for instant quotes, immediate coverage, and expert live agents. Experience the unexpected value of embedded auto insurance at


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Ben Jastatt



Polly is on a mission to offer people a better way to buy insurance, by embedding it into life’s biggest, most important purchases, like a car or a home. Instead of having to buy a car in one place and insurance in another, Polly embeds 30+ top insurance choices into the car-buying process. Get insurance options from...

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