Polly explored recent car buyers experiences, expectations, feelings, and desires within the current socio-economic landscape. Here's what we found:
-
76% of buyers report higher satisfaction when dealers provide an insurance solution.
-
79% think they already have the best insurance rate, yet 68% find savings when they shop.
-
Saving $80 a month on insurance boosts satisfaction, referrals, and service return intent for roughly three quarters of buyers.
-
59% of buyers say insurance costs delayed their purchase, up from 38% last year.
-
35% of buyers have delayed or walked away from a deal due to insurance issues.
Download the study to get a deep dive into our key findings.